효과적이고 오래 지속되는 상위 10가지 PSA

산불부터 마약에 이르기까지 공공의 행동에 영향을 미치는 PSA는 지속적인 영향을 남깁니다.

### 가장 효과적이고 기억에 남는 역대 10대 PSA
* 🔥 "캔디바를 먹으면 잠깐 에너지를 충전할 수는 있지만 **20분 정도 지나면 기운이 빠질 수 있습니다.** 그러니 현명하게 먹자."
* 📺 워치모조는 대중문화와 우리 기억 속에 여전히 회자되는 **가장 효과적이고 오래 지속되는 공익 광고**를 중심으로 역대 최고의 PSA 10편을 선정했습니다.
* 🐻 10번: "오직 당신만이 산불을 예방할 수 있습니다." 곰 스모키의 상징적인 메시지는 캠프파이어에 대한 혼란을 피하기 위해 수년에 걸쳐 **"오직 당신만이 산불을 예방할 수 있습니다"**로 진화했습니다.
* 🐶 9번: "범죄를 물리치는 데 도움을 주세요." **범죄견 맥그루프는 80년대 초에 어린이를 위한 안전에 대한 간단한 교훈**을 가족들에게 교육했습니다.
* 8번: "아는 것이 전투의 절반입니다." 각 에피소드의 마지막에 나오는 **지아이 조 세그먼트는 신뢰할 수 있는 영웅**을 통해 아이들에게 중요한 메시지를 전달합니다.
* 🎒 7번: **"신학기 필수품." 샌디훅 약속 PSA**는 총기 폭력에 대한 인식을 높이기 위해 과감한 접근 방식을 취했습니다.
* 🚗 6번: **더미에서 많은 것을 배울 수 있습니다.** 충돌 테스트 더미인 빈스와 래리는 **안전벨트 착용의 중요성**을 직접 시연했습니다.
* 🍺 5위: **"친구는 친구가 음주운전을 하지 않게 해주세요."** 이 영향력 있는 음주운전 방지 캠페인은 미묘한 접근 방식부터 겁을 주는 전술까지 다양한 접근 방식을 사용했습니다.
* 🌎 4번: "오염시키지 마세요." 국립공원과 숲을 깨끗하게 유지하자는 **70년대 우디 올빼미의 친근한 메시지**입니다.
* 🌧 3번: "미국을 아름답게 지켜주세요." **1971년 논란이 되었던 "우는 인디언" PSA**는 환경 문제에 대한 인식을 높이는 데 큰 영향을 미쳤습니다.
* 🍳 2번: "이것은 **당신의 뇌가 약에 취해 있습니다.**" 이 상징적인 캠페인은 30년 동안 성공적이고 기억에 남는 다양한 버전의 광고를 선보였습니다.

a candy bar might give you a quick boost of energy, but after 20 minutes, you'll feel run down. So let's eat smart. Hey, everyone, I'm Rebecca, and welcome to WatchMojo. Today we're counting down our picks for the top 10 best PSAs of all time. No smoking is bad for your health, and it isn't grown up at all. Demand a plan right now. Pretty neat, huh? For this list, we're looking at the most effective and enduring public service announcements that continue to be referenced in pop culture and in our own collective memories. What's your nostalgic favorite? Let us know in the comments. Alright, let's get into it. Number 10: Only you can prevent forest fires. Mascots have always been a central part of an effective PSA, and our first entry is no different. Smokey the Bear actually has a history dating back to the late 40s, and his message has changed slightly over the years. Remember, only you can prevent forest fires. Those of a certain age will remember the classic line from Smokey about how

only you can prevent forest fires but that slogan was actually changed to only you can prevent wildfires in 2001. Only you can prevent wildfires. This was so there wasn't any confusion about actual legitimate campfires and the dangerous kind that are spread by careless forest visitors. Only you can prevent wildfires. Number nine: help take a bite out of crime. It's never too late to teach kids about being safe and how to prevent a crime in their local neighborhoods. I'm uh McGruff the crime dog. This was Detroit two years ago. McGruff the crime dog was an animated mascot for the National Crime Prevention Council, and it was his job to help educate everyone via a series of memorable PSAs that debuted in the early 80s. McGruff helped out families with simple lessons about keeping doors locked or making sure you were aware of your surroundings. I'm going to change this comic book into a special comic book that may help a lot of kids in an era where still so much of the youth were latchkey kids.

left at home alone while their parents were at work. Simple vignettes like these were very important help take a bite out of crime number eight and knowing is half the battle. Let's face it, kids are impressionable, but this doesn't always have to be a bad thing. A good example of this is when you can use recognizable and trusted heroes to pass along a positive message. Captain America taught kids the importance of conserving energy. Superman fought against teen smoking, and real American heroes of G.I. Joe, well, they taught us about a lot of things. Anyone can have an accident, but lying makes it worse. The knowing is half the battle segments would air at the end of each episode from the original '80s cartoon series and would feature a member of the Joe team with an important message for kids. Well, just don't do what a stranger says. Check it out with an adult you know. These could range from what to do if a fire breaks out to administering proper CPR. Yo Joe! Now I know, and knowing is half the best number seven.

back to school essentials. Not every PSA is a slice of hokey nostalgia from a bygone era. Some are terrifyingly real and just as relevant today. The Back to School Essentials PSA from Sandy Hook Promise was just that: a gut-punch public service announcement that starts out innocuously enough with kids bragging about their new back-to-school gear. These new sneakers are just what I need for the new year. It quickly becomes apparent that something's wrong, however, as the background action reveals that an armed person has entered the school. My parents got me the skateboard I wanted. It's pretty cool. The PSA then gets grimly real, some might even say exploitative, about the real concerns kids face every day against the threat of gun violence. It makes for extremely difficult viewing. I finally got my own phone number six. I learned it by watching you. The United States' war on drugs is a policy that dates all the way back to the Nixon administration of the early '70s, and it's still going on today. So remember, don't... or else.

okay, anti-drug ads were all the rage back in the 80s. However, with this PSA serving as one of the most memorable examples, it's short and sweet as a concerned father charges his son to explain where he got the drug paraphernalia found by his mother. It's yours, the son makes a few excuses before admitting that he learned it from watching his father do drugs. You all right. I learned it by watching you. The voice-over then explains parents who use drugs have children who use drugs. Simple, direct, and right to the point. Number five, Give a hoot, don't pollute. We're not sure if the two ever met, but we'd sure love a world where Woodsy Owl and Smokey the Bear bro down in the forest or maybe met for a bite to eat. Hi, I'm Woodsy Owl, and I want to thank you for doing a great job in trying to stop pollution. Anyway, the former was another mascot created during the early 70s to help promote awareness about keeping the

forest safe woodsy's motto of give a hoot, don't pollute was easy to remember and tried to ensure that everyone pitched in and did their part to keep their national parks and forests clean from garbage and litter. It's a positive and friendly message that's certainly just as relevant today. Number four, you can learn a lot from a dummy. Okay, so many of the PSA mascots here were memorable, but the incredible crash test dummies were perhaps the only ones to receive their own series of action figures, a video game, and a televised animated special. Not bad for a couple of dummies, right? How about this for an alternative: the duo's brief time in the spotlight came from a series of PSAs developed by the National Highway Traffic Safety Administration, where two anthropomorphic and talkative crash dummies demonstrated the importance of wearing your safety belt. Vince and Larry, as they were named, would chit-chat about this and that while going through some, well, pretty horrendous physical trauma, but it was all in a day's work.

as the pair would return time and time again for another round. Friends don't let friends drive drunk. Alcohol and motor vehicles never mix, and we've known this since probably both of these things were invented. Yet, drunk driving continues to kill thousands every year. Maybe that's why this series of very memorable PSAs gained prominence throughout the 80s and 90s. Friends die from drinking and drinking. The campaign was called Friends don't let friends drive drunk, and the corresponding PSAs would take tones that were at times subtle, such as two glasses crashing together, to others that really tugged at the heartstrings, usually featuring real-life footage of those lost to drunk driving accidents. Get the keys, friends don't let friends drive drunk. Still, others would go full scare tactic, such as the Drunk driving can kill a friendship campaign, complete with skeletons in the backseat. You're as good as dead. Number two, Keep America Beautiful. It's one of the most memorable PSAs ever made, as well as one with one of the most controversial histories.

some people have a deep abiding respect for the natural beauty that was once this country. Part of this is due to its colloquial and controversial title of the crying indian. However, the non-profit responsible for its creation, Keep America Beautiful, has been called into question, with some alleging that it actually aided corporations trying to avoid responsibility for pollution. However, there's no denying the impact this PSA made when it first debuted on Earth Day 1971, with Italian actor Iron Eyes Cody playing a Native American who sheds a tear when viewing people's careless littering and pollution. People start pollution, people can stop it. Cultural insensitivity aside, the PSA was largely successful in promoting its underlying message, with a much brighter light being shown on environmental issues in the wake of its popularity. It's just definitely of its time. [Music] Honestly, these PSAs live in my mind rent-free, like literally almost all of them, so I guess they were effective. But if I were to ask you which PSA you

remember the most i can almost guarantee you it would be our number one pick so let's look through some honorable mentions and then we will name the best psa of all time. Pee-wee Herman crack commercial it's not cool kids. It isn't glamorous or cool or kid stuff droids don't smoke a saturday morning staple well i don't think smoking is grown up at all alleyway snake nightmare fuel at its finest but hey do i look like the kind of guy that would do that to a kid like you the meth project these scare tactics sure worked. This wasn't supposed to be your life demand a plan ending gun violence how many more classrooms how many more movie theaters before we continue. Be sure to subscribe to our channel and ring the bell to get notified about our latest videos you have the option to be notified for occasional videos or all of them if you're on your phone make sure you go into your settings and switch on notifications. Number one this is your brain on drugs some psas like our last entry are

definitely products of their time, but the best ones transcend their time with their relevance evolving to the modern day. This is your brain on drugs. This is definitely the story of our number one pick as the this is your brain on drugs campaign launched successful and memorable variations of its ads in three different decades. The 1987 version was the iconic egg and frying pan PSA with voice over, while the 1997 version had Rachel Lee Cook swinging for the fences with her frying pan. This is what your family goes through. Finally, a 2016 update revealed that yeah, actually kids did have a lot of questions about drugs, and it was their parents' job to be ready with some answers. Dad, did you ever try drugs? I got another one, how about milk? It does a body good. Or Got milk? Uh, milk must have a good PR firm. Anyway, can you think of any other PSAs that scared you away from doing anything untoward in your youth? Let us know in the comments or come tell me on Twitter.

or Instagram Rebecca Brayton or on my YouTube channel. See ya! Do you agree with our picks? Check out this other recent clip from WatchMojo and be sure to subscribe and ring the bell to be notified about our latest videos.

Top 10 Best PSAs of All Time

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PSA는 기억에 남는 슬로건과 마스코트를 통해 대중문화와 집단 기억에 지속적인 영향을 미쳤습니다.

상위 10위 목록에는 범죄 예방과 화재 안전에 대한 중요한 메시지를 효과적으로 전달한 "오직 당신만이 산불을 막을 수 있습니다", "범죄를 물리치세요"와 같은 유명한 PSA가 포함되어 있습니다.

캡틴 아메리카, 지아이 조와 같은 유명한 영웅들도 다양한 주제에 대한 어린이 교육에 사용되어 이러한 상징적인 PSA의 지속적인 영향력을 보여주었습니다.

샌디훅 약속 PSA는 신학기 필수품을 배경으로 학교 내 총기 폭력의 위협에 대한 강력한 메시지를 전달합니다.

학생들이 직면하는 두려움을 암울하지만 사실적으로 묘사하고 있습니다.

또 다른 기억에 남는 PSA는 80년대에 제작된 마약 방지 광고로, 마약 사용에 대해 아버지와 대면하는 아들이 등장하여 간단하고 직접적인 메시지를 전달합니다.

70년대의 마스코트인 우디 올빼미도 환경오염에 대한 경각심을 고취하는 상징으로 깊은 인상을 남겼습니다.

'기브 어 훗, 오염시키지 마세요'라는 모토는 국립공원과 숲을 깨끗하게 유지하자는 긍정적이고 적절한 메시지를 담고 있습니다.

충돌 테스트 더미의 PSA는 안전벨트 착용의 중요성을 알리는 동시에 다양한 스핀오프 제품 및 미디어로 이어져 상징적인 캠페인이 되었습니다.

'친구는 음주운전을 하지 마세요' 캠페인은 다양한 톤과 전술을 사용하여 음주운전의 파괴적인 영향을 기억에 남을 만큼 인상적으로 묘사하여 메시지를 전달한 것으로 유명해졌습니다.

'미국을 아름답게 지키자'에서 제작한 '우는 인디언' PSA는 기업 지원과 문화적 무감각으로 논란을 일으켰습니다.

그럼에도 불구하고 이 광고는 1971년 데뷔 당시 환경 문제에 대한 인식을 높이는 데 큰 영향을 미쳤습니다.

이 광고는 당시의 산물로 남아 있지만 메시지를 알리는 데는 성공적이었습니다.

"이것이 마약에 대한 당신의 뇌입니다" 캠페인의 진화

"이것은 마약에 대한 당신의 두뇌입니다" 캠페인은 1987년의 상징적인 달걀과 프라이팬 PSA부터 1997년 레이첼 리 쿡 버전, 그리고 2016년 마약에 대한 아이들의 질문에 초점을 맞춘 업데이트에 이르기까지 30년에 걸쳐 성공적으로 광고를 발전시켜 왔습니다.

이 캠페인은 여러 세대에 걸쳐 부모와 청소년에게 약물 사용에 대해 교육하는 것을 목표로 했습니다.

이 광고는 청소년의 약물 사용을 억제하는 데 큰 영향을 미쳤으며 약물 인식에 대한 논의를 촉발시켰습니다.