샤오미의 경제적인 전기 자동차: 특징 및 시장 영향력

### 샤오미의 야심찬 전기 자동차 시장 진출
* 📱 중국의 애플이라고 불리는 샤오미는 테슬라와 경쟁하기 위해 **3만 달러 미만의 저렴한 가격의 자율 주행 전기차**를 출시하여 **2024년 생산량 전량을 빠르게 매진**시켰습니다.
* 🚗 이 차량은 **표준형 2만 9,000달러, 프로형 4만 1,500달러, 최대형 4만 1,500달러**의 세 가지 버전으로 출시되며, **최대형은 673마력의 듀얼 모터 출력과 약 500마일의 주행거리**를 제공합니다.
* 🔋 표준 버전과 프로 버전 모두 **220킬로와트 모터가 장착된 후륜 구동 방식**으로 **299마력의 출력**과 **약 438마일의 주행 거리**를 제공하지만 실제 환경에서는 그 절반 정도만 주행할 수 있습니다.
* 🛰 **16.1인치 대형 화면과 라이더 기반 내비게이션**을 탑재하고 있지만, 초기 경험에 따르면 경쟁 모델에 비해 **주행이 매끄럽지 않을 수 있습니다.**
* ⚙ 샤오미는 MS7 모델의 성공에 힘입어 **매월 2만 대의 자동차를 생산 및 판매**하고 **76초에 한 대씩 자동차를 완성**하는 등 놀라운 생산량을 기록하고 있습니다.
* 🚀 향후 계획에는 **내년에 SUV와 주행거리 연장 전기차(EREV)가 출시**될 예정으로, 이는 전기차 라인업을 확장하려는 샤오미의 의지를 나타냅니다.
* 🌍 이 차량의 디자인은 **포르쉐 타이칸과 비교**되기도 했지만, 중국 시장에서 독특한 기능을 유지하고 가격 대비 좋은 가치를 제공하며, **샤오미는 글로벌 확장을 노리고 있습니다.**
* ⏳ "전 세계적으로 성공할 수 있을까요? 시간이 지나면 알 수 있겠죠." **샤오미가 전기 자동차의 경쟁 구도**를 계속 탐색하고 있습니다.

샤오미의 자율주행 전기차는 2024년 생산 물량이 며칠 만에 매진되며 강력한 시장 수요를 보여주었습니다.

Xiaomi is a cellphone and appliance company, sometimes referred to as the Apple of China. It's built an affordable self-driving electric vehicle that starts at under $30,000, a direct effort to compete with Tesla. Within days of the car's release,

the entire planned production run for 2024 was sold out. When I get in the car, I actually have to put the key here, which tells the car that I'm starting it. Once I've done that, I can then put the key

and put my phone there or whatever to charge it. So, we've got quite a large screen. I believe this might be 16.1 inches, which is larger than many other screens. To start the car, I need to press this button here.

Off we go. Right now, we're driving the max version of the Xiaomi MS11. There are three versions of the car: the standard, the pro, and the max. The max comes in at $41,500 USD.

The standard is priced at $29,000. Now, the standard and the pro are both rear-wheel-drive, single-motor cars using a 220-kilowatt motor on the rear axle. That's 299 horsepower.

With the max version, it becomes a dual-motor vehicle for a combined power of 495 kilowatts, which is 673 horsepower. The range of the max version we're driving is supposedly around 500 miles, or 800 kilometers.

The standard has a range of around 438 miles. Now, something I should point out: that is using the CLTC standard. Now, this generally is quite biased towards city driving and is really very generous. I would say, in real-world conditions,

you're looking at about half that range. Here we go. So, we're driving now using navigation and autopilot. Xiaomi were uncomfortable with letting me try this out, although I've actually driven multiple cars

with this before. This will work following the navigation on the system. So you basically put in a destination that you want to go to, and you activate it by pressing a button on the steering wheel. You can see here a representation of the road,

and we've got a little two-wheeler there, coming up to a junction; there are cars going there, as you can see. Compared with some of the other systems I've driven, this does not seem very smooth so far.

So, this is used—I should point out—it uses a lidar-based system. So we've got a lidar unit on the top of the windshield. It's also got cameras surrounding the car, and we've got ultrasonic sensors

and millimeter-wavelength radars. This will supposedly work in most places in China, and it's working in urban areas as well as on highways. When Xiaomi launched the MS7, they managed to immediately sell out their year's production.

in a matter of days. Now they're working double shifts and are producing and selling 20,000 a month. They're producing one car every 76 seconds. This car is the first car from Xiaomi, but it is far from the last.

Next year we'll see an SUV, and following that will be an EREV, which stands for an extended-range EV, which should come in cheaper than this car and presumably the SUV as well. A lot of people have also compared the looks to

let's say, a Porsche Taycan. Yes, perhaps there are similarities, but there are also a lot of differences. This car has a lot going for it. Perhaps I'm a little disappointed with the looks, as it's perhaps a bit derivative, but it isn't a copy.

There are a lot of new features with this car. It offers very good value for money in the China context, and obviously Xiaomi have global ambitions. Will it make it globally? Well, time will tell.

Test-Driving The $30,000 Chinese EV That Ford's CEO Loves: Xiaomi SU7 | Business Insider

What you want to know about business. 

Visit our homepage for the top stories of the day: https://www.businessinsider.com 
Business Insider on Facebook: https://www.facebook.com/businessinsider
Business Insider on Instagram: https://www.instagram.com/insiderbusiness
Business Insider on Twitter: https://www.twitter.com/businessinsider
Business Insider on Snapchat: https://www.snapchat.com/discover/Business_Insider/5319643143
Business Insider on TikTok: https://www.tiktok.com/@businessinsider

If you have a permissions or licensing request, please connect with our partners at PARS International who will be able to provide you with an accurate quote for the overall usage rights that you’re interested in. A representative from PARS will contact you shortly after filling out this request form: https://www.parsintl.com/publications/insider/


Business Insider

Introduction to Xiaomi's MS11 Electric Vehicle and Initial Sales Success

Xiaomi, known for phones and appliances, releases an affordable self-driving electric vehicle under $30,000 to compete with Tesla.

Description of the car's key and starting procedure.

The review focuses on the max version, priced at $41,500 USD, while the standard version starts at $29,000.

Technical Specifications and Performance of Different MS11 Versions

Standard and pro versions are rear-wheel-drive, single-motor with 299 horsepower.

Max version is dual-motor with 673 horsepower and a claimed range of 500 miles (800 kilometers).

Range is based on the CLTC standard, which is considered generous; real-world range is expected to be about half.

Testing of the car's navigation and autopilot features.

Autopilot uses a lidar-based system, cameras, ultrasonic sensors, and millimeter-wavelength radars.

Initial impressions of the autopilot system's smoothness.

Production and Sales Figures, and Future Plans

The MS11's lidar-based system and sensor suite are described.

Xiaomi's MS7's rapid sell-out and current production rate of 20,000 cars per month.

Future plans include releasing an SUV and an extended-range EV (EREV).

Comparison of the car's design to the Porsche Taycan.

Overall assessment of the car's features, value, and potential for global success.