스마트폰 도청 장치 및 개인 정보 보호 문제

스마트폰은 대화를 엿듣고, 타겟 광고를 위한 데이터를 수집하며, 프라이버시 문제를 야기하고 있습니다.

### 도청의 딜레마: 스마트폰과 개인 정보 보호
* 📱 "쥐도 가벼운 대화는 듣고 새도 진지한 대화는 듣는다"는 말이 있지만, 오늘날 우리의 대화를 듣고 있는 것은 바로 **스마트폰**입니다.
* 👀 이러한 기기는 **하루 종일 정보를 수집**하기 때문에 프라이버시 침해 및 감시 가능성에 대한 우려가 커지고 있습니다.
* 🐶 개인적인 경험에 따르면, 개 품종에 대해 토론한 후 **개 관련 동영상이 제 유튜브 피드에 넘쳐나** 스마트폰이 우리의 토론을 엿듣고 있다는 것을 알 수 있었습니다.
* 📊 코스 미디어 그룹에 따르면, **액티브 리스닝이라는 소프트웨어를 통해 사용자 대화를 실시간으로 분석**하면 우리가 말하는 단어를 기반으로 타겟팅 광고를 할 수 있습니다.
* 🔍 구글, 페이스북, 아마존과 같은 주요 기술 기업들은 개인화된 광고 전략을 강화하기 위해 **음성 데이터를 활용**하기 때문에 이러한 도청에 연루되어 있습니다.
* ⚠ 악성 소프트웨어가 동의 없이 설치되어 민감한 개인 정보를 수집하고 악용될 가능성이 있는 **스파이웨어의 위험성**이 강조되고 있습니다.
* 🕵 미국 국무부는 **휴대폰을 이미 감염된 것처럼 취급할 것**을 권고하며, 이 기술 시대에 개인 정보 보호에 대한 신중한 접근을 장려합니다.
* 🔒 궁극적으로 스마트폰은 유익한 도구가 될 수 있지만 **스파이 역할**을 할 수도 있기 때문에 사용자는 개인 정보 보호에 대한 경계를 늦추지 않는 것이 중요합니다.

The saying goes, Rats hear casual talk, and birds hear serious talk, which warns us to be careful with our words. However, these days, it’s not the birds or the rats that are listening; it’s our smartphones. The devices we carry in our hands every day are eavesdropping on our conversations. How do you feel about that? If someone is eavesdropping on your smartphone and has a clear view of what you're doing, what would your reaction be? These devices listen to us all day, gathering information that is then used for marketing or shared elsewhere. It’s both shocking and frightening, and it makes you wonder if they have been spying on us all along. Recently, I mentioned in a video that smartphones eavesdrop on our conversations, and it has now been revealed to be true. At that time, we...

I gathered with about three people and we put our phones down to talk. We discussed which dogs are pretty, which ones are suitable to raise, and what breeds have non-shedding fur. The next morning, when I checked YouTube, I saw information about dogs popping up everywhere. I hadn't even searched for dog videos on YouTube, yet dog videos were flooding my feed. I intentionally talked about sportswear, asking what kind of sportswear is good, and the next day, videos on leggings, shorts, and workout clothes appeared. Occasionally, I see comments on our Pyoyongho TV channel, like I saw this on Pyoyongho TV on YouTube. It seems that person mentioned our channel while talking to someone, and then their phone picked it up and provided information the next day. The phones you use are listening to you.

This is a proven fact. Now, among the marketing partners of U.S. tech companies like Google, Facebook, and Amazon, there is a company called Cos Media Group (CMG). I obtained their presentation materials from the New York Post, and the content is quite astonishing. The report was titled The Power of Voice and the Microphones on Devices. It was a pitch deck created by Cos Media Group to attract investors, essentially a presentation of their business idea. According to this report, there is a process where user conversations are collected and analyzed in real-time through software called Active Listening, which then generates targeted advertisements. This software utilizes voice data collected from microphones on smartphones, laptops, tablets, and home assistants to understand users' purchasing intentions.

It plays a role in providing users with personalized advertisements again. So, not only smartphones but also laptops and home assistants are listening to your voice. In short, most people using apps like Facebook or Amazon are being eavesdropped on. Moreover, even if it’s not a foreign company, our country’s search engine systems seem to capture our conversations, as information about discussions we had the previous day quickly appears the next morning. There is a movie titled I Just Dropped My Smartphone, and many of you might have seen it. In this movie, problems arise when a person loses their smartphone on a bus. The person who finds it installs spyware on the phone and returns it, leading to a nightmare from that point on. They install malicious software on the phone.

The film depicts a protagonist whose every move is monitored, leading to a life that is utterly shattered. Although the protagonist manages to overcome these challenges, the trauma remains. This narrative revolves around spyware, which refers to malicious software that is installed without the user's consent to collect and transmit information from phones or computers. It secretly gathers various personal information, including financial details, social security numbers, and passwords. Therefore, this is a technology that we all need to be cautious about. 

According to a report by the Cos Media Group (CMGN), spyware listens to users' conversations and analyzes their intentions in real time, storing the data. Advertisers can combine this voice data with users' online searches and behavioral data to target consumers effectively. Some may wonder if avoiding such apps would solve the problem, but the reality is that these apps can be installed without our knowledge or consent.

When you activate a mobile phone, you agree to the terms and conditions, right? The terms include a clause about collecting personal information, and we have unknowingly consented to this. Now, some may argue that if we don’t agree, we simply don’t have to, but if we don’t agree, what happens? We cannot use our phones freely and comfortably, which means we have inadvertently given our consent. Major clients of CMG include Facebook, Google, and Amazon. Recently, as a report was leaked causing controversy, Google removed CMG from its partner program website. Meta, the parent company of Facebook and Instagram, stated that it is investigating whether CMG has violated service agreements. Meta has claimed for years that it does not use phone microphones during the ad placement process, and Amazon also stated that it has never collaborated with the CMG program.

There was no plan mentioned, but one thing we need to know is a marketing term called personalized advertising. This is usually referred to as precision marketing. Instead of targeting an unspecified large audience, it focuses on specific customers with particular needs. This makes it easier to define the target audience, and as a result, advertisements are delivered effectively to consumers. When advertisements reach these niche consumers, the sales rate tends to increase, which is why many companies opt for personalized advertising. Moreover, when utilizing AI technology for personalization, the purchase rate is even higher. For instance, if I search for a sofa, I will start seeing information related to sofas afterwards. From the buyer's perspective, having access to more information allows for better decision-making. Since the ads are shown to people who are already searching for sofas, the purchase rate is significantly elevated.

There is no choice but to do so. Now, there is another situation that many of you might have experienced at least once. You've seen apartment model houses, right? Once you visit one, you start receiving various promotional offers. This happens because you are categorized as someone with interest, and targeted marketing is employed. However, sometimes you might receive calls urging you to buy land, or you might get calls recommending properties that are not selling at all. At that moment, I’m sure you’ve all thought, How did they get my phone number? Anyway, this is also a form of personalized marketing, and the reason they do this is that you are considered an interested customer, which increases the sales rate. However, if I see that my record from the model house I visited before is being referenced elsewhere and I receive a call about it, it feels uncomfortable. In such cases, there is a high possibility that personal information has been sold. Alternatively, the company from the model house I previously visited might be using that data for their promotional efforts.

It may be that we need to look at this from the perspective of other properties, but in any case, such situations are quite unpleasant. Moreover, it has been revealed in the recent CMG report from the Cosmedia Group that our smartphones are eavesdropping on our conversations through their microphones and using that information for targeted marketing. The truth is that nowadays, smartphones contain all our personal information. If we lose them or if they are hacked, it can be truly absurd and dangerous. Not long ago, there were many discussions about the prevalence of phone tapping applications. Some people use these to commit crimes, while others develop businesses to profit from them. With technology advancing, if someone can remotely access my smartphone to use its camera, monitor my privacy, and even use it for blackmail, it is truly concerning.

I believe we may be entering a frightening era of distrust. The U.S. State Department has stated that the safest approach is to consider that my phone is already infected and, therefore, under surveillance. If I think my phone is infected and that someone is watching me, I will be more cautious, which can be interpreted as a form of safety. This means that believing we are being monitored should make us more careful.

As technology advances, the phone that I control like an extension of myself can ultimately act as a spy, transmitting my information to someone else. If used wisely, this can be profitable, but if misused, it can lead to real danger. Our phones have begun to monitor us, and it can't be called a good tool. 

Thank you for watching Pyeongho TV today. I wish you all prosperity. Please subscribe, and for those of you who are already subscribers, may you become even wealthier.

그럴리가...했지만 그랬다. 우리 얘길 엿듣는 휴대폰.

#표영호TV는 경제적 자유를 꿈꿀 수 있는 정보를 제공합니다. 

우리는 누구나 부자가 될 수 있으며 행복을 만들어 나갈 수 있습니다.
부자가 된다는 것은 경제적으로 자유를 의미합니다.
행복을 만든 다는 것은 마음이 평화로우며 안정을 찾는 일일 것입니다.

경제적으로 위태롭지 않으며, 마음이 평온하여 행복해진다는 것은 나를 더 단단하게 만드는 것입니다.

좋은 댓글과 의견을 교환하는 장소로 쓰이길 희망합니다.
(일방적인 악성댓글과 욕설, 인격침해는 자동 삭제 됩니다.)

비지니스 연락처  goodmic01@naver.com   
표영호tv 블러그  :  https://blog.naver.com/goodmic01/222501482720

#8분tv (부케채널)

#경제 #지식 #행복 #사랑 #부동산 #주식 #비트코인 #정보 #심리 #법률 #부동산전망



표영호 tv  / 경제적 자유와 행복을 위하여

스마트폰은 이제 우리의 대화를 엿듣고 마케팅 목적으로 정보를 수집하는 존재가 되었습니다.

개인적인 경험에 따르면 일상적인 대화와 온라인에 게재되는 타겟 광고 사이에 직접적인 상관관계가 있는 것으로 나타났습니다.

코스 미디어 그룹의 프레젠테이션에서는 다양한 기기의 음성 데이터를 사용하여 사용자 대화를 실시간으로 수집하고 분석하여 타겟 광고를 생성하는 과정을 공개합니다.

스파이웨어가 개인 정보 보호에 미치는 영향

스파이웨어는 일반적으로 스마트폰, 노트북, 홈 어시스턴트를 통해 사용자의 정보를 도청하여 맞춤형 광고를 노출하는 데 사용됩니다.

동의 없이 악성 소프트웨어가 설치되면 민감한 개인 정보가 수집될 수 있습니다.

문제가 되는 앱을 피하려는 노력에도 불구하고 스파이웨어는 은밀하게 설치될 수 있으므로 주의가 필요한 만연한 문제입니다.

휴대폰을 활성화하려면 개인 데이터 수집을 포함하는 약관에 동의해야 하는 경우가 많기 때문에 의도치 않게 동의하는 경우가 많습니다.

페이스북, 구글, 아마존 등 CMG의 주요 고객사들은 논란에 직면했고, 그 결과 구글은 파트너 프로그램에서 CMG를 삭제하고 메타는 서비스 계약 위반 가능성 조사를 하고 있습니다.

개인 맞춤형 광고 또는 정밀 마케팅은 특정 니즈를 가진 특정 고객을 타겟팅하여 판매율을 높이고 효과를 높일 수 있으며, 특히 AI 기술과 결합할 경우 더욱 효과적입니다.

타겟 마케팅과 스마트폰 개인정보 보호의 영향

타겟 마케팅은 종종 아파트 모델하우스 방문에 이어 원치 않는 전화와 제안으로 이어지는 경우가 많습니다.

이러한 개인화된 접근 방식은 개인 정보 판매 가능성에 대한 우려를 불러일으킵니다.

코스미디어 그룹의 보고서에 따르면 스마트폰이 타겟 마케팅을 위해 대화를 도청할 수 있어 심각한 개인정보 보호 및 보안 문제가 제기되고 있습니다.

미국 국무부는 휴대폰을 잠재적으로 감염되어 감시를 받고 있는 것으로 간주하여 주의를 기울일 것을 제안합니다.

기술이 발전함에 따라 휴대폰은 개인 정보를 전송하는 스파이 역할을 할 수 있습니다.

현명하게 사용하면 유익한 도구가 될 수 있지만, 오용하면 심각한 위험을 초래할 수 있으므로 신뢰할 수 없는 감시 도구가 될 수 있습니다.