소명 찾기: 성공을 위한 영업 정신과 가치

마케팅은 나이키의 접근 방식에서 볼 수 있듯이 지속적인 영향력을 창출하기 위해 정신과 가치를 판매하는 데 초점을 맞춰야 합니다.

### 마케팅의 정신과 가치를 통해 소명 찾기
* 📈 스티브 잡스에 따르면 세계 최고의 마케팅 기업은 **제품의 성능보다는 위대한 운동선수와 스포츠 정신을 기리는 데 집중하는 나이키**입니다.
* 💼 마케팅을 할 때 핵심 원칙은 **정신과 가치를 판매**하고 **제품에 열정**을 불어넣는 것입니다.
* 💡 소명이나 인생의 목적을 찾을 때는 **자신의 정신과 가치를 다른 사람들과 공유할 수 있는 일**을 찾는 데 우선순위를 두세요.
* 💰 정신과 가치에 집중하면 매일 즐겁게 일하고 가치를 창출할 수 있는 직업을 찾을 수 있으며, **돈은 자연스럽게 따라오게 됩니다.**
* 🌞 만족스러운 삶을 만들기 위한 추가 팁으로는 **성장과 감사하는 마음가짐, 아침 긍정을 통한 열정 유지, 매일 하고 싶은 일**을 하는 것 등이 있습니다.
* 📚 독서를 통해 지혜를 찾고, **제품, 서비스, 자신의 가치를 높이고, 정신을 통해 세상의 가치를 공유**할 수 있습니다.
* 🌟 "우리는 상품을 파는 것이 아니라 **정신과 가치를 파는 것**입니다. 제가 하는 일 역시 돈과 상품을 벌기 위해 하는 것이 아니라 **정신과 가치를 공유하기 위해 하는 일**입니다."

Hello, nice to meet you. Today is Wednesday, June 26th, and it's morning. This is the 9391st Morning Positivity Confirmation. Before we start, let's talk about marketing today. When Steve Jobs lectured on marketing, he mentioned that the best marketing company in the world is Nike. Nike never talks about the performance of their products when they do marketing. Nike only honors great athletes and the spirit of sports. That's it. When we think of Nike, it's not about shoes or clothes that come to mind, but the great athletes and people who strive for excellence. Just do it, and things like that come to mind again. So, when you do marketing, just remember that the basic principle is selling the spirit. If you try to sell your values, you keep talking about the product over and over again.

At a very low level of marketing, how can I put passion into my product and sell it with passion? Can I use marketing to give value to that passion? Conversely, when looking for my calling, the reason I was born, what I want to do, you can reverse this. First, I will read you a part of this. I want to advise you not to hesitate. Find your calling, even if you don't know what it is, keep trying to find it. If you find your calling, you can endure difficult things, and even if you get discouraged, you can quickly shake it off. By doing so, when you succeed, you will feel completely different from what you have felt so far. When you want to find what you should do in your life, the reason you were born, don't think about the function of that job, how much you can earn in that position, what your salary will be.

Can you make a profit? Of course, that's something to consider, but this is about the second or third. I think about my vocation right now. Can I have a sense of vocation, and also, through this work, can I share some spirit and values with people? Focus on this point. If you try to find what you should do until you die based on this standard, as mentioned in this city, you may feel a completely different feeling from what you felt before when you were working. When you find such a profession, but the criterion is not about making money or selling products, it's about finding something where you can share your spirit and values, which is more important than earning money. Nike also knows that honoring the spirit of a great athlete and the spirit of sports is more important than making money by selling products to make money. Because they knew that if everything is about money, everything will follow at the highest level.

Talking about mental health and values in marketing and selling it is not a bad thing. So when you think of Nike, what comes to mind first is not clothes or shoes, but those great spirits and great athletes come to mind first. In that kind of world, if you base your life on what you can do for a lifetime, based on mental health and values, you can find a different perspective and find a job where you can work every day as if today is the last day, happily. Looking back, you can find a job where money flows into your bank account like a king. People create value by doing this. If you do this, money will naturally follow. 3. Have a mindset of growing and being grateful every day. 4. Maintain passion through positive affirmations in the morning. 5. Do what you want a hundred times a day, every day.

I shouted and then everything came true. I continued studying economics and finance. Rich people can't read the air, and my DNA rose. I could shout in English and put my mind at ease. I ate until dinner time, and I heard good news. I focused on the spiritual value of the food rather than just the food itself and created recipes. As a result, my food became famous worldwide and captivated people's taste buds. Through books, I was able to find a vocation that I could pursue for the rest of my life until I die, and I learned about marketing to organize it again. I published my book on August 26th, and it became the bestseller. It became a guide for people worldwide on what they should do and how to make their products more valuable. Thousands of copies were sold. Thank you for everything, viewers of a thousand days.

We already know where we should focus because we watched the live in Gongmyung. For those who don't know this well, for those who don't know about the philosophy of goods, please go to my live and watch the video I recently uploaded. We already know about the spirit. We are not selling goods, but selling spirit and value. Even in what I am doing, it is not something made to earn money and goods, but to share spirit and value. Therefore, I already know what my calling is. Receive the wisdom to find that. Feel my spirit and value through reading, and if it's not there, create that spirit and value. We know how to share the value of the world through the spirit because we are reading books. Through reading, enhance the value of the products you have, your services, and the value of yourselves. That way, you can elevate it.

Receive the energy and sell our tomorrow's spiritual value. Let's meet without explaining the items, but adjusting the mind.

아침긍정확언 939일째! 세계에서 가장 마케팅을 잘하는 나이키의 마케팅 비법은?

"읽고, 질문하고, 기다려라.
절대 일어나지 않을 것 같은 일들이 내 눈앞에 펼쳐질 것이다."

자세한 이야기는 『나는 어떻게 삶의 해답을 찾는가』에서 만나보세요.


고명환tv

나이키 마케팅 전략의 핵심 원칙

스티브 잡스는 제품의 성능보다 위대한 운동선수와 스포츠 정신을 기리는 데 집중하는 나이키를 최고의 마케팅 회사로 칭찬했습니다.

나이키의 마케팅은 정신과 열정을 판매하는 데 중점을 두고 있으며, 이는 마케터가 고려해야 할 기본 원칙입니다.

자신의 소명을 찾을 때 주저하지 말고 그것을 찾으라는 조언은 완전히 다른 성공의 느낌을 가져다줄 것입니다.

가치와 정신 공유를 기반으로 한 소명 찾기

공유 정신과 가치에 기반한 직업을 찾으면 일에 대한 관점이 달라질 수 있습니다.

Nike는 돈 버는 것보다 스포츠 정신을 존중하는 것을 우선시하며, 업무에서 정신 건강과 가치의 중요성을 강조합니다.

열정과 감사에 집중하고 좋아하는 일을 하면 가치를 창출하고 성취감을 느낄 수 있으며, 돈은 자연스럽게 따라옵니다.

외침과 영적 양식을 통한 성공의 발현

외침은 화자의 모든 소망을 실현시켜 경제와 금융 분야에서 성공으로 이어진 것으로 보입니다.

음식의 정신적 가치에 집중하고 레시피를 개발하여 세계적인 명성과 성공을 얻었습니다.

특히 베스트셀러를 출간하는 등 글쓰기와 마케팅을 통해 제품과 서비스의 가치를 높이는 데 있어 독서의 중요성을 강조하면서 정신과 가치를 공유하는 데 자신의 소명을 발견했습니다.

죄송하지만 해당 요청을 처리할 수 없습니다.