American media are reporting on the popularity of Korean food. It's a golden time for Korean cuisine. However, what's interesting about the news is how they view the popularity of Korean food. According to the Daily Movie, the growth of Korean food in the United States is evident in numbers. It is said that with the increasing popularity of tteokbokki, tteokbokki ingredients are competing for the top spot in the rice cake snack category. However, what American media find interesting is something else. This perspective of the media feels somewhat new. Rather than undervaluing the charm of Korean food by American media, they are paying attention to the approach of using cultural assets as economic leverage. But there is another reason that many people talk about, which is that Westerners are learning to enjoy spicy flavors. When it comes to Korean food, it is often referred to as not spicy.

Bulgogi was popular, but recently, trying various spicy foods has become a trend connected to TikTok challenges. Through dramas and pop stars, people have become familiar with Korean food, giving it a hip and new image. Looking at it from the perspective of immigrants, the foods of populous countries are inevitably in high demand. European foods, familiar and culturally influential, are popular in the global market. Can Korean food continue to grow among them? If so, what impact will it have on our culture and industry in the future? Today, we met English at the intersection with the world in Daily Soul English. Please subscribe and like.

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📌운영자 주요경력
심리학을 전공한 영어강사 ‘레바 김’
전) 강남 파고다어학원 스피킹 강사
호주 University of South Australia, 커뮤니케이션 전공
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'내향형 영어의 비밀', '챗GPT영어질문법'
‘일간 소울영어 말하기 노트 1’ 

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