The top three YouTube channels in the world in terms of subscribers are T-Series with 260 million subscribers, followed by SAT India with 172 million subscribers, and Z Music Company with 170 million subscribers. The common point among these three channels is India. By the way, if we add up all the subscribers, how many are there? Please subscribe to and like the Future Securities Smart Money channel. Today, we will discuss the aggressive marketing and expected market growth in India's digitalization and consumption. Join hands and listen; India is growing. Namaste. In Osaka, the best restaurant is Machuda Bujang, and in Indian stocks, there is Analyst Jung Woo Chang. Today, let's look at the impact of digitalization on Indian consumption following urbanization. As most of you may know, the Modi government has successfully achieved digitalization over a very short period of 10 years. Sixty percent of India's total population, 800 million people, has been digitalized.

Yisang is engaging in leisure economic consumption activities such as shopping and communication through mobile phone data. Even when I went on a business trip to India, I spent most of my time on the phone, just like the pictures you see. Especially, due to the spread of social media, influencer marketing is rapidly increasing in India. The number of social media users in India has increased to 480 million as of last year, up 34% from the previous year. Consequently, consumer goods companies are focusing on investing in social media influencer marketing, accelerating the growth of markets such as cosmetics, clothing, and travel. India's digitalization, especially in urban areas, is having a positive impact on the growth of the consumer goods market in India. Therefore, I recommend keeping an eye on Indian consumer goods-related stocks. Okay, depending on the purpose.

Elsewhere, in Korea, WhatsApp is used the most for daily conversations, like KakaoTalk. So, as I started my research in India, I also installed WhatsApp. When communicating with analysts at our overseas Mumbai research center, we mainly use this instead of KakaoTalk. In India, as of the end of last year, there were 530 million WhatsApp users, accounting for 38% of the total population. Next, for daily sharing apps, Facebook has the highest market share at 71%, followed by Instagram at 22%. An interesting point is that although YouTube has a large number of subscribers, in terms of actual usage time, Indians use Facebook and Instagram much more than YouTube. Another interesting point is that in India, now there are domestic apps like Naver or Kakao in Korea.

There is a characteristic of using apps in the United States. The ultimate Indian stock analysis, rich investment ideas directly from India, are filled with consumerism. However, the reports are too thick to read in time. Then, enjoy reading the report easily and comfortably through this video. India is indeed about consumption. Indian stocks are indeed excellent. The Indian digitalization and consumer-related content prepared in this episode end here. If you are curious about more details, please refer to the Indian consumer report link below. I will greet you again in the next episode with more informative content. Thank you.

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