삼각김밥 캐릭터의 용기 있는 여정

### 독특한 음식 캐릭터를 만드는 용기 있는 여정
* 🍙 김이은 작가가 만든 **삼각형 김밥 캐릭터**는 도전과 두려움으로 가득한 세상에서 **용기와 회복력**을 상징합니다.
* 🎨 처음에는 독특한 캐릭터 콘셉트를 찾기 위해 고심하던 김 작가는 특히 편의점에 음식 캐릭터가 부족하다는 사실을 발견하고 **삼각김밥 캐릭터**를 만들게 되었습니다.
* 💪 귀여운 동물 캐릭터가 주를 이루는 경쟁 시장에서도 사람들이 자신의 작품에 어떻게 반응할지 궁금한 마음에 **앞으로 나아가고자 하는 의지**가 생겼습니다.
* 🌍 김이은의 캐릭터는 **푸드 유니버스에 살며 인간 세상의 위험을 용감하게 헤쳐나가는 인물**로, 인간들 사이에서 살아남기 위한 음식의 고군분투를 보여 줍니다.
* 📅 두려움을 극복하고 23살에 **삼겹살 캐릭터를 들고 캐릭터 박람회에 나간 것**이 계기가 되어 **대형 편의점 브랜드와의 협업**으로 이어졌고, 처음에는 설렘으로 가득했습니다.
* 😟 하지만 협업의 현실은 **크리에이터로서의 정체성을 잃을까 하는 불안과 두려움**을 가져왔고, 수년간의 방향과 노력에 의문을 품게 만들었습니다.
* 🌱 결국 김 대표는 **두려움과 용기가 공존**할 수 있다는 것을 깨닫고 스스로 인성을 키울 수 있는 새로운 힘과 용기를 얻었고, **삼겹살을 글로벌 아이콘**으로 만들기 위해 최선을 다하고 있습니다.
* 👕 최근에는 **용기 정신을 담은 티셔츠와 후드티**를 출시하며 자신의 캐릭터 삼겹살처럼 다른 이들에게 도전할 수 있는 용기를 불어넣고 있습니다.

김이은은 삼겹살이라는 독특한 캐릭터를 통해 두려움을 자아 발견의 여정으로 바꾸어내는 용기와 창의성을 구현합니다.

You are really courageous. I don't think I could do that. You have such guts. I am someone who has to muster up courage and make resolutions every time, a rather weak person. Have you ever seen this character while passing by a convenience store? It's the triangular kimbap head with brave eyebrows. I created this character, and I hold the copyright. Today, I want to talk a bit about this triangular kimbap character I made. When I first tried to create a character, I really struggled with what kind of character to make. There are so many characters in the world, and creating one that stands out is not an easy task. However, I discovered something interesting: there aren't many food characters in Korea. There are characters for snacks and fruits, but not for convenience stores.

The signature triangular rice ball character was not there. So, I thought, This is it! and decided to go with a rice ball character. However, at that time, the character market was filled with cute and cozy animal characters, which made the path challenging. But I thought that if I followed that route, there were successful cases, and it could be relatively easier. Still, I wanted to try something new. I had fears about it not going well, but I was very curious about how people would react to the triangular rice ball character I envisioned. That intense curiosity gave me the courage I needed. After making that decision, I immediately started sketching the first draft of the character. Initially, it looked like this, but when my friends saw the character, they...

It's cute, isn't it? When I first saw it, I thought it was cute, so that was a good start. Then I thought, let's be friends, and that's how it was born. Kim Yi-eun, born into a world where she has courage amidst the harsh realities of human life, has a worldview where food exists. She lives in another food universe called Earth-3, but by chance, she falls into our Earth. Now, how scary is it for food to survive in the human world? There are dangers of being eaten and the risk of being trampled. Despite all these fears, this friend gathers her courage to search for her scattered food friends and starts wandering from convenience store to convenience store. While she was homeless in a convenience store, she was discovered by a human who mistook her for food. Just as the human was about to eat her, Kim Yi-eun mustered her courage and slapped him.

I attach it like this. That's how Samgyeopsal survived. As humans and Samgyeopsal began to coexist, they started doing house chores to earn rent and live together. So, how did Samgyeopsal become known in this world? I enrolled in a major that didn't suit me, which made it really difficult. The fear of needing to do something about my dreams also gave me the courage to take action. So, in the summer when I was 23 years old, I took the Samgyeopsal character to a character fair. I didn't just go to the fair randomly. There are three major convenience store brands in the country, and I selected the brand that seemed to fit me best and that I thought would work well as my target. It was my first time going to a fair, and I was really scared, not knowing what to do at all. However, I decided to take a leave of absence from school and attend the fair.

I am grateful to be participating. After the event ended, the person in charge of that convenience store followed my social media, and a year later, I received contact from them again, which was a very moving moment. During the year I worked on this, I often thought, Is it really hard to persuade the convenience store managers? and I had a lot of fears and thoughts. However, I continued to work steadily, and good results came from it. I gained great courage from realizing that the concept I planned aligned with the needs of the company. I dreamed of creating a world-class Korean character, making money, and even building a themed park for Samgyeopsal. At first, I was lucky and gained confidence, but the reality was not so easy. Do you know Tyson? Everyone has a plausible plan, right?

Until then, I had experienced a lot. When Samgim's first meeting with a company was scheduled, I was genuinely so excited. On the way there, I thought that if we successfully launched this project, it would be a time of great courage and enthusiasm. I hoped this opportunity would allow us to stand on the shoulders of giants and promote ourselves nationwide. I was filled with anticipation, thinking life would take a turn for the better. However, at that time, I was just 23 years old and an inexperienced young writer. I was so thrilled about our first collaboration with a large corporation, but I never imagined that such significant hardships would come our way. I believed that for Samgim to become well-known to the public, collaborating with a big company was essential, and I was genuinely afraid of being discarded by that company. In fact, collaboration is...

When companies provide various suggestions, I express my opinions, and this is the process of collaboration. However, I find it very frightening; it gradually diminishes my own color. I think that’s a good thing, but at the same time, I wonder why. It’s because I didn’t know much, and the fear that my decisions could be wrong was overwhelming. Since I didn’t have much knowledge, I couldn’t articulate logically, but I felt that if I was dragged along without any direction, my identity as Kim Mi would also fade away. I felt both fear and anxiety simultaneously. Ultimately, I spent several years trapped in the fear I had created, living in a state of overthinking. I kept wondering if this direction was right, and if I gave up this opportunity, what I could do instead. These thoughts wouldn’t leave my mind. At that time, even though I became well-known through collaboration, I was still struggling internally.

The affection I felt when I first created Kim Mi was gradually diminishing. The thoughts I had began to reflect in my work, and the authenticity of Kim Mi started to waver as well. I thought to myself, All my efforts until now are going to waste. I haven't achieved anything, and I feel like I'm just going to walk downhill. These thoughts terrified me. I was trapped in fear for several months, unable to see the direction I needed to take. I just kept pushing through, thinking that I had to earn money. I questioned whether I truly deserved to do this work, whether I had foolishly dreamed too big. I was living a daily life filled with avoidance and confusion. But one day, the Kim Mi figure caught my eye. As I stared blankly at this figure, I remembered the determination I had when I first created this character.

I remembered. Ah, I am really going to make this character a truly global character. I truly have no intention of holding back. That is the promise between Samgi and me. So, as that determination came back to me, I felt very ashamed of how weak I had been. Through Sammi, I gathered the courage to decide that instead of relying on a company, I would prioritize overcoming my love for Kimmi. I thought I should nurture this character independently, without blindly depending on others. Fortunately, I am gradually finding my courage now, and I am nurturing my affection for Samgi again. People often tell me, You are really courageous. I feel like I can't do it, but how are you so bold? from friends and various people around me. But I...

I'm not that kind of person at all. I have to muster up the courage every time, and I apologize. I am the weak person who has to make a resolution each time. Sometimes, I'm scared to connect with fans, and creating content often feels like I'm being judged every day. I wish someone would handle the difficult negotiations for me. Writing a delayed script also terrifies me, and I don't know what the future holds for me. Whenever opportunities arise, I try my best, and even when making friends who have lived different lives from mine, I actually feel scared. However, I will continue to overcome my fears and muster up courage. Through this, I have found the answer that fear and courage are now close together. For me, a student on a break who didn't know what to do with my life, fear became a trigger, and I slowly found the courage to pursue my dreams.

Through my experiences, I have actually become stronger. I may not seem strong now, but I have become resilient and can live a more diverse life. Therefore, Sammi is not just a simple character for me; she is like a companion in life. If any of you have challenges in your heart that seem a bit daunting, think of Sammi. This friend is living life with great effort.

Lastly, I would like to talk about my journey with Samgyeopsal and wrap things up. I am trying to overcome cultural and linguistic barriers to find friends scattered overseas. In the past, I lacked the courage to appear on screen, but now, whenever I have the opportunity, I actively communicate with fans and those who enjoy events like this. I will try to appear more often and muster up the courage.

I will do my best to become a global character, no matter what it takes. Even as I get older, please keep an eye on me to see if I continue. Now, this is the end of my talk about the three Kims. Thank you for your attention. 

This time, through a collaboration with Sebasi, we have created T-shirts. I gathered the courage to give a talk at Sebasi, and in a similar vein, there is a concept where Kim also finds the courage to give a speech in front of friends. Additionally, we created a hooded sweatshirt with the concept of not losing courage in front of a black hole and moving forward into the world. Please show a lot of love for the T-shirts and hoodies I made with affection. Thank you.

[책이벤트] 두려울 때마다 용기 내는 법 | 배은정 '삼김이' 작가 | #동기부여 #용기 #도전 #성공 #삼김이 | 세바시 1880회

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세바시 강연 Sebasi Talk

삼각형 김밥 머리에 용감한 눈썹을 가진 김이은 캐릭터는 귀여운 동물 캐릭터가 가득한 시장에서 눈에 띄기 위해 만들어졌습니다.

특히 주먹밥이라는 음식 캐릭터라는 독특한 콘셉트는 국내 편의점에 이런 캐릭터가 없다는 점에서 착안했습니다.

김이은이 흩어진 음식 친구들을 찾기 위해 용기를 내고, 결국 자신을 음식으로 착각한 인간에게 뺨을 때리는 등 인간 세계에서의 여정은 도전으로 가득합니다.

삼겹살의 유명세는 길을 찾기 위해 고군분투하던 주인장이 캐릭터 박람회에 참가하며 도약의 발판을 마련한 것에서 시작되었습니다.

주인장의 결단력과 목표 지향적인 접근은 대형 편의점 브랜드와의 의미 있는 인연으로 이어졌습니다.

처음에는 행운과 자신감으로 시작했지만, 삼겹살의 대중적 인지도를 높이기 위해 대기업과의 협업이 얼마나 중요한지 깨닫게 되는 도전과 두려움으로 가득했던 여정이었습니다.

협업은 저를 두렵고 불안하게 만들었고, 점차 자아를 잃게 만들었습니다.

인정을 받았음에도 불구하고 저는 제 결정에 대해 지나치게 생각하고 의문을 품는 것에 갇힌 느낌이 들었습니다.

정체성과 진정성을 지키기 위한 노력은 회피와 혼란의 상태로 이어졌고, 처음 김미를 만들었을 때의 결심을 떠올리게 되었습니다.

캐릭터의 여정은 전 세계적으로 영향력을 발휘하고 개인적인 약점을 극복하는 것입니다.

자기 성장을 우선시하고 삼기에 대한 애정을 키우려는 결단이 핵심입니다.

두려움과 비난을 받으면서도 두려움을 극복하고 꿈을 이루기 위한 원동력으로 삼기 위해 노력하는 캐릭터입니다.

삼미를 인생의 동반자로 여기며 경험을 통해 더 강해지고 회복탄력성을 갖게 되었다고 합니다.

이들은 문화적, 언어적 장벽을 극복하고 해외 친구들과 소통하기 위해 적극적으로 노력하고 있으며, 팬들과 소통하기 위해 더 자주 출연하기 위해 노력하고 있습니다.

또한 세바시와 협업해 티셔츠와 후드티를 제작하며 용기를 갖고 앞으로 나아가는 삶의 메시지를 전하고 있습니다.