We're taking a customer-obsessed path, and we are going to win. We will be the way people meet. And this is not a fad. And so what we are doing is we're leaning into the things people don't like, the things that are stressing them out, and we are saying, how do we be the best place on the Internet for women? How do we be the place that people find real connection, and we do not exhaust them or stress them out along the way? So with his expertise in AI and her unbelievable technology background, we're just going to innovate, innovate, innovate, innovate, innovate. And that's how we're going to win. And how much is I going to help or hurt that? Because, you know, you and I talked about last year, I might be able to help teach you how to flirt, help you write that opening message. On the other hand, you've got like

people falling in love with bots and
people like bots posing as real people. Yes.
Like this is getting really terrifying. Yes, it's a little freaky, but that's
that's a fad. I mean, listen, I'm sure there are
people out there that might form friendships with with some form of AI,
and that's fine. But our focus with AI is to help create
more healthy and equitable relationships.
And that also starts with yourself. How can we actually teach you how to
date? How can we help you show up in a better
way? Give me an example.
Okay. So for example, you could in the near
future be talking to your AI dating concierge, and you could share your
insecurities. I just came out of a breakup.
I've commitment issues, and it could help you train yourself into a better way of
thinking about yourself. And then it could give you productive
tips for communicating with other

people.
If you want to get really out there, there is a world where your dating
concierge could go and date for you with other dating concierge.
No, no.
Truly. And then you don't have to talk to 600
people and all of San Francisco for you say these are the three people you
really ought to meet. And so that's the power of AI is harness
the right way. But for us, you know, it's staying
very committed to our Northern star, a safer, kinder digital platform for more
healthy and more equitable relationships, always putting women in
the driver's seat, not to put men down, but actually recalibrate the way we all
treat each other. And so I is going to follow the same set
of values, and we are going to lean in fast and furiously.
We already have. Bumble is actually already been an
exceptional, you know, use case of AI.

We've been using machine learning and AI
for several years before it was super trendy.
But I think you are at the very early innings of what this platform looks like,
and very importantly, community. We will not be a dating app in a few
years. Dating will be a component, but we will
be a true human connection platform. This is where you will meet anyone that
you want to meet - hiking, body image, wrong body, you
know, whatever you're looking for. Anyone that you need to meet for
community. If you're going through something
tricky, you've gotten a bad diagnosis, you don't know anybody.
You should be able to go to Bumble and find somebody going through shared
struggles and shared joys. All right.
And that's what the future is going to be.

How Bumble Will Use AI to Create Healthier Relationships

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