Transition from Animated Content to Personal Coaching

The transition from animated content to personal coaching revitalized his connection with the audience and improved business outcomes.

### Transitioning from Bas Zeus: Embracing a New Era in Dating Content
* 🎥 Thank you for sticking around for nearly **8 years** since the launch of the Zeus content, as we look forward to **continued growth** in the new year.
* 💰 Despite reaching a peak of **$4,000 in monthly AdSense revenue**, the high production costs of an animated channel made it challenging to **sustain the business effectively**.
* 📉 With the rise of the **red pill movement** and the popularity of **short-form content** on platforms like TikTok and Reels, the long-form animated format of Zeus became **less appealing**.
* 🤝 I launched a coaching program in March 2022, which allowed me to **develop personal relationships with clients** and provide **tailored advice**, marking a **significant shift** from the animated content.
* 📈 The coaching program thrived, and I realized that the **animated format was incongruent** with the more personal coaching approach I wanted to take, leading to the decision to **retire the Bas Zeus brand**.
* 🚀 As I prepare for an ambitious new YouTube challenge, I’m excited to create **more engaging and actionable content** that resonates with viewers, moving away from the limitations of animation.
* 📅 In the past year, short-form content has driven significant growth, contributing to **50% of our revenue**, showcasing the shift in audience preferences.
* 🌟 With upcoming content that promises to be **innovative and unlike anything seen before** on YouTube, I am eager to provide **real value and actionable advice** for those seeking improvement in their dating lives.

Why I Quit Based Zeus

Benjamin Seda

Transitioning from Dating Content to Coaching

The creator observed that YouTube's dating content was often generic and not actionable, with two main camps: lifestyle gurus and pickup artists.

The pickup artist model was profitable but lacked personal connection, leading the creator to launch a coaching program for more impactful results.

After a two-month break from posting, the creator is gearing up for their biggest YouTube challenge yet, aiming to make the most impactful content.

B St aimed to create short, entertaining, and actionable dating advice videos, contrasting with the awkward content prevalent on YouTube before 2016.

The coaching program offered personalized support for in-person approaching and profile building, leading to a stronger relationship with clients.

Despite a less active YouTube channel, the business has seen significant revenue growth, with 50% now coming from short-form platforms, allowing for new creative directions.

The Impact of Animated Content on YouTube Success

Animating content helped differentiate the channel and make it more entertaining, focusing on ideas rather than the presenter.

The channel experienced rapid growth, reaching 100K subscribers within 6-7 months and posting around 400 long-form videos by early 2022.

The creator is now excited to offer more content and coaching in the new year, with a unique approach to dating advice and a new course on in-person girl approaches.

The Impact of Social Skills on Business Success

Social skills and relationship maintenance are crucial for business success, as demonstrated by the author's experience in high school helping friends with dating advice.

The author's coaching program and rapid growth on YouTube have allowed for more creative and impactful content.

However, the fast-paced growth has led to a loss of personal connection with the audience and a tendency to view them as just numbers on a screen.

Transitioning from Sponsorships to Coaching

The channel initially monetized through sponsorships, but this model became unsustainable and repetitive.

In March 2022, a coaching program was launched, leading to meaningful client relationships and personal transformations.

The cartoon character's incongruence with the coaching model limited the business's potential, prompting a shift towards a more mature approach to dating content.

Transitioning to a Course Model for Business

The speaker transitioned to selling courses in 2019, finding it to be the best model for an educational content channel.

The course format allowed for a focused series of videos and control over the customer experience.

However, the animated format created a disconnect with the audience, leading the speaker to seek a more personal relationship with them by 2022.

Transitioning from Bas Zeus: A Personal Journey

The creator's focus shifted from the YouTube channel to a coaching program and short-form content, leading to significant growth in followers.

They noticed a gap in the market for actionable dating advice for normal guys, which inspired their content creation.

The decision to retire the Bas Zeus brand was gradual and not made impulsively, with the channel's journey starting in July 2016.

The Zeus channel struggled to make significant money from AdSense, with a peak of $4,000 a month, which barely covered the high production costs of animation.

The rise of the red pill movement and short-form content on platforms like TikTok and Reels led to a decline in the popularity of long-form content.

The transition from Zeus to personal coaching content helped to regain traction and engage with the audience more effectively.