Mastering Sales: The Unstoppable Force of Persuasion

Influence and persuade effectively by mastering the transfer of emotion, vital for successful sales and personal development.

### Andy Lau: The Unstoppable Force of Persuasion and Influence
* 💰 Andy Lau emphasizes the importance of mastering the art of influencing and persuading to become a top salesperson, highlighting that the **20% who excel in this skill make 80% of the money**.
* 💡 The "**unstoppable force**" of persuasion is the ability to **transfer emotions** from oneself to the customer through words, body language, and energy.
* 💯 Being **100% convinced and certain** about what you are selling is crucial, as customers will latch onto any **uncertainty** you show.
* 📝 Lau stresses the power of investing in oneself, sharing his personal experience of a three-day seminar on influencing and persuading that **increased his earnings by $150,000 per year**.
* 🎯 Setting goals and making it a "**must**" to achieve them is key to success, and Lau encourages viewers to **invest in training** that will help them reach their potential.
* 💸 Lau highlights the importance of **spending money to learn from those who have achieved what you aspire to**, even if it means **borrowing or using credit cards**.
* 🏆 He shares his mission of **creating the best salespeople in the world** and urges viewers to **share the video to motivate others**.
* 👍 Lau requests viewers to like the video, subscribe to his channel for **weekly training videos**, and leave a **positive comment** to support his goal of **reaching more people**.

hey guys. Hey John, it's Andy Lau. Okay, today I'm going to teach you how to influence and persuade anybody anytime, anyplace. Do it in person, do it on the phone. I really don't care. I'm gonna teach you how to do it. You're gonna know how to do it across the board, right? But I'm gonna tell you this real fast, okay? If you're a salesperson and you're on the other end of this video and you've been doing this for under six months, I will beat on you. But if you've been doing this for over six months, you've been in the sales game, alright? And you haven't been on Google how to influence, how to persuade, right guys? What do you think influencing and persuading is? It's convincing somebody, okay? No wonder you ain't been selling nothing. No wonder if your potential isn't met full max, guys. And I'll just tell you this, if your managers hadn't taught you that, shame on them. But I'm giving it to you today. That if you want

to be the best salespeople in the world in your story in your company in your state in the country you're gonna have to be the best at influencing and persuading. So it starts right here with this simple video. Okay, I can go whack into way advanced selling and going to influence or persuading to a whole nother level and the psychology of selling and all that. I'm not gonna do that. I'm gonna give you the simple step and whoever you are no matter how great you are if you're making a million dollars on the other end wonderful you can add this to your skill set if you already have it great increase it and if you don't have it at all your games fixin to change get a notebook get a pen write this down remember 30% is retained with what you don't write down whatever you write down you retain 90% and also before I go to this all right if this is a video that you've been waiting to see and you need to get better cells hit the

like button please. Again, I must say this is this algorithm deal on YouTube that I need some thumbs up and I need some comments. And I'm putting up this free training content to you guys constantly, and my whole goal is to meet more people and create the best salesmen around the world in my video can't travel if you guys won't give me a thumbs up and leave a comment. So do me a favor, say something positive below and then give me a thumbs up. Appreciate it and subscribe if you're not already with the training for training videos weekly. So here's how to persuade this is the unstoppable force. That's what I call it because I'm going to tell you this. You can have the best war tracks in the world. You can have the best skillset in the world, but if you don't know how to run this one a little three-letter word here transfer of emotion. If you don't know how to do that, there's no way in the world you're ever gonna become a millionaire. Let me tell

you this my first 10 years of selling. Okay, I never learned about influencing and persuading, maybe a little bit, but more about selling, were tracks, negotiations, overcoming objections, guys. I mean, I lived in that stuff. That was like my life. And then one time I met this guy when I was doing a coaching program. And I'll just tell you, there was probably one of the best things I did. I spent about $8,000 going to a three-day course. And yes, this is a good time to say this. If you're not spending money to invest in yourself, guys, I'm gonna tell you, you're never gonna go up. There's courses that are out there right now that cost a thousand bucks, okay? And that course could probably change your life. Or a seminar or go to a coaching or something. It could be a thousand, two thousand, five thousand, five hundred, a hundred. And when you guys see that it costs money, and I'm just telling you guys, back off it. I'm gonna tell you this. You go into the mall and you spend five

hundred dollars buying clothes, right? And it doesn't increase your year today. Okay, maybe you look a little nicer to work, but it increase your year today. I see people buy two, three hundred or a pair of shoes. They could have took that two, three hundred bucks, you don't. They could have done. They can invest in it instead of making sixty thousand last year. They'd have made it 90 thousand, maybe 120 thousand. Because I'm gonna tell you what. I was just influencing, persuading class, and I spent that money. It was a three-day seminar, and literally, it was drilling on, drilling, drilling, and teaching influencing, persuading in psychology. It was the best money I ever spent my life. And you know what? That money took me up about $150,000 a year to date. That next year was that money worth it to spend. Hell yeah, it was. So, I just want to tell you this. Besides the fact that persuading and influencing, if you're just getting this content, the guy says content's nothing. You know how much stuff I got.

that I could give you and how much stuff that people have out there to give you if they really care about you. In one investing you need to spend some money with them and jump on board and start learning some of this advanced selling. This is the basics, this is sales 101 okay. And this right here we're going to start with the transfer of emotion okay. Now the transfer of emotion, this is how sales are made okay. If you want to know what the unstoppable force is when you're selling something, it's this. The difference between success and failure is this. You feeling something, me this guy right here, are you feeling something and then making your customer feel the same way okay. So maybe on the other end you're like, oh well I've got really good words and when I talk to somebody about something I use those words right and actually sound great and it just worked. No, it doesn't look maybe it works at an entry level of selling but am I asking this can you guys elevate up a little bit can we level up and say okay let's

just let's just pretend that you guys are great with your words right. Let's act like you're great on your skill set. I'm gonna ask you this: words versus emotion in words. Think about that. Slow down. Emotion in words when you talk to your customers. How much emotion do you have in your words? Is emotion energy? Yeah, yeah, sure it really is. But what type of energy? Does it mean you're always just getting real high and talking fast and you know, saying speeding it up? No, no. A lot of the times it's energy and it's body in it. I feel it. So you feel it, right? And that's transfer of emotion. You notice how slow it down with you guys a little bit. I'm gonna tell you this: no matter what it is, if I had to sell, I want to sell this marker to you right now, okay? I would. I would tell you I could talk about all the beautiful things there are, but there's no transfer of emotion about this marker. You're not gonna be sold. You're not gonna be

convinced to buy it, that's for sure. Transfer of emotion, write it down a hundred times. It is literally taking what you feel, I feel it, and allowing that energy to carry over into your customer so they fill it, okay? And when I sit down with a customer and when I'm working to deal guys, I don't work across the table. You guys, if you've been watching my channel for a long time, you know how I am. I'll get right around next to you, okay? Hey guys, how we doing? Boom, I got this. And you know what, all of a sudden, man, gravity. I believe that this, if I have my arm wraps around, but my arms wrapped around you, the transfer of emotion, which means this, if you're my customer, I can reach out and touch you like this. That's a dangerous spot to be around me when it comes to selling, you know why? Because I know how to push that emotion on. Now when you learn it in person, then you can take it to the phone, and if you take to the phone

that's when both life starts to get really fun. So it's the energy of your body and of your words. Okay, that's how you're going to push that emotion out of you into them. And that's the power of persuading and influencing. Now I'm going to share this with you. This just isn't all of what persuading is about. There's another side to it. Are you 100% persuaded in influence, right? But you're doing your job at the highest level. Are you 100% sold? 'Cause I'm gonna take this. You see this little guy right here, he's 85% in. Let me explain this to you here on the other side of the screen. And you're sitting there and you walk on a lot, right? And the guy's like, Hey, how much do I get for my training? I'm not gonna do anything 'til I find out how much. I don't get for my trading. And he looks at you and you don't know 100% who you are and what you're gonna do and what the next

step is and you don't believe it. If you don't believe it, but you're trying to just think of it as you go, I would tell you that you're 85% in, and I'm giving you credit. I didn't say 50%, I said 80. You're saying I'll give you that. You know what your customers will do. They'll hang on to the 15% of uncertainty that you don't have in that crazy. Think about this, meaning you're selling next to each other, you're 85% in. Guys talking to you, you're like Bam Bam Bam Bam Bam Bahama sudden. Guess what he smells. You're not 100% certain. Yes, you a question. You're not 100% certain you know what you're selling. You're going over the proposal that look, this is the best thing that's good for you and your family. Guys like I'm gonna tell you this is amazing, but he says you know what you're not a hundred percent in. You know what he does. He clings on to

the 15 percent of uncertainty and tells you no, and rejects you. But over here on this flipside, I give him a hundred percent, and when I'm 100 percent, I didn't say give 100 percent effort. I said I gave him a hundred percent certainty. I'm totally influenced and persuaded that yes, this is the way to go. Andy, can you give me a better deal? Absolutely not, because you're getting the best deal, and that's it. And let's do business and let's Pasco. Let's quit playing games and take your wife out to dinner and boom. And guess what? Andy guys like, okay, you know what, this guy's a hundred percent. Yeah, okay, I got it. Sign up. Andy, is that your best deal? Yeah, I mean it's a good deal. Maybe I can help you another 100 bucks. No, dude, he's like that guy's eighty-five percent in. He's gonna soak up to your 15 percent of uncertainty. And you know what? He'll, you may just lose a cell and go chasing starts all over again.

guys get convinced. What is persuading? Look it up. Go to Google right now. Typing persuaded. It says convinced. Okay, get convinced. Have sustained effort. Okay, literally, it's to cause. Persuading is to cause something. What are we causing or causing this person to feel? The energy in the words, the body, in our movement. Okay, on the other side of the phone, right, we're not just like, Yeah, I do, I do. We have a lot of great cars, you know. We have a really good product, you know. We're the best on the market. I would tell you to shop around, but we're really good deal, 85% in. And see, they're gonna clean you on a 15% uncertainty. Got transfer of emotion. What? Yes, we got it. Bottom line, you love it. And guess what? There's not a better person to do business with. Listen. And then as I transfer that into them, they become sold on the other end of the phone or right here in person. That's called transfer of emotion. It is the

unstoppable force. That is very uncommon. Where did I say I said uncommon in salespeople today, and that's why it's the 80/20 rule. 20% make 80 percent of the money, and then the other 80 percent they fight over the other 20% of the money. Guys, if you want to elevate to the top, I'm gonna tell you this right now. You go look yourself in the mirror and said, Man, how great a transfer of emotion am I for real? You know what? I want you to do once you start investing money in yourself. I don't care how much money you make. Do listen. Tony Robbins started selling when he started in his business when he was 17, 18 years old, okay? And when he went to go to work, alright, there was a seminar that the guy he wanted to work for said, You have to take this seminar. If you can't take this, you can't work for me. Oh, okay, Phil. How much is it? It's twelve hundred bucks. What? I mean, Tony Robbins older me.

guys that just turned 40 this weekend. What's he fifty-five you're saying I'm just guessing so think about $1200 right back in Mike. I don't know 65 1965. Yeah, I'm saying give that twelve hundred order but that's a lot of money Vince a lot about that'd be like $8,000 right now at that age. You know what he did. He wouldn't asked everybody. You know what he asked. He asked the guy who's only giving the job. Why don't you loan me the money and then guess what I'll pay you back as I do. He said no if you don't pay for it you're not gonna pay attention. Think about that. If you don't pay for it you're not gonna pay attention. If I take a thousand dollars out of my pocket right now I hand it to you for something that you can teach me you better bet your ass I'm going to listen to everything you're gonna say and I'll fill up ten spiral notebooks full notes.

I'll remember for the rest of my life, but if you're a millionaire or a billionaire and you're like, Hey, I'm gonna teach you something, you don't like, Oh, okay, yeah, let me learn that. Oh, let me listen. I'll retain your knee up and I'll listen, you know. I didn't have to pay for it. Think about yourself and that's real life. There may be one point one person in the world that can do that without paying for it. The rest of us, we got to pay for it. I need it anytime in life. I'm not doing great at something, you know what I do? I go find somebody that's doing it the tough and I'll pay for it. You know why? Because I gotta move fast. I don't have time to move slow. There may be some of you guys right now, life that you're like, Man, dude, I mean, oh god, it's like, I know I got five years, I can make it, dude. Are you kidding me? You want

to be a millionaire in two years, you got to go pay to get that information. You got to go pay to learn from people that are modeling it, that's done it guys. I am a millionaire. Okay, if you type in millionaire, millionaire says assets to write at least a million or more. Guys, I'm not a ten-millionaire, right? I'm a millionaire. Okay, I'll tell you this, you can be one too. I came from nothing, didn't have a car at 18, right? You have your house is paid off and you have everything. I'm gonna show me a lot of money in the bank, you making Lana, you made $50,000 a month, guess what, money ain't money. Money ain't nothing. Money is just a belief. If you think you make $100,000 a month, you can make $100,000 a month just by believing it. But if you'll believe in, you think that's a lot of money, man, you're just wasting your time. Okay, you might as well go work somewhere else and get an hourly job if you want.

to make more money than you ever made in your life, you follow me. Remember that. You follow me and you listen. I will give you the answers, here's the answers to the test. I will tell you how to do it. You can have direct access with the same stuff that I use right to go through, make the $2,000 a month every and have a good life or more guys. There are people that make tons more money, but I'm gonna tell you where you're at on the other end, whether you're crushing and make it a whole bunch or whether you're wanting to and just get started because I'm gonna tell you. I never believed I'd start making this kind of money, but now that I believe it, I'm making more. And you know what I want to do? I want to pay it forward to you. Why? Because guys, I love helping people. That's the number one deal, dude. It breaks my heart to market, walk into a car dealership or anything. I hate seeing people alone in any business trying to

sell something, but they don't know what the transfer of emotion is, and they're over there dead. You might as well just put them in a coffin. Me and their managers don't care about them. Store don't care about them. Guys understand this. No one's gonna invest in you in life until you start investing in your life. You want more time and money in your life, but you don't want to give up any time and money, right? Say it again to yourself. You want more time and money, but you don't want to give up none of your time and none of your money. I got a video coming out, but when I was 23 years old, it was the first time in my life that I invested a lot of money into going to start training, and I went from one hundred thirty thousand dollars a year, 140, 150, which is about my average, to 320 grand like that in one year. You know why? I just elevated up, man. Okay. I need to get around those bigger people, and I'm gonna take this. A lot of people like if

you want to go hang out the Grant Cardone right now. What's he say twenty-five minutes twenty-five thousand dollars, ten minutes ten thousand dollars, right one hour hundred grand. I ain't got that kind of money, guys. I want to tell you right now, if you see a seminar that's a thousand dollars, get that thousand out and go spend it. I'm gonna take if you don't have the money, go do Tony Robin. Went to the Robin, went to the bank right and convinced the lady to loan him the money. He never had any credit or nothing. He borrowed his first twelve hundred dollars to go to his first training event so that he could go to the next. I'll tell you best thing he ever did in his life. He spends money all the time on himself for other people teaching in him to what he's not already great at and that's what you've got to do and that's what I do all the time. I just got back from a seminar on this week and guys spent $15,000 on it dude. I was

pissed about spitting that $15,000. I mean, literally, I could just punch a hole through the wall. But you know what? It's gonna make me 300 grand. I know it is because I know how I feel. I know I've got my passion. You guys need to be doing the same thing. By the first of the year, you need to decide what you're gonna go to, and you need to decide how much you're gonna spend. Not spend a thousand bucks. Do you have a thousand dollars in the bank? Maybe you don't. I don't care. Go borrow it. Have your mom, your dad, your grandma, or your grandpa. Have somebody put it on a dang credit card for you, but get your butt up out where you are now and use that potential that you have. Okay, till then, tons of great training, right? Invest in yourself and look at where you could be, right, and where you should be. And if you don't make it a must that you must get there, you want to always be.

should I should have worked out this week. No, I must work out today. And guess what, then you go work out. Can you start changing the priorities in your life, okay? I hope this video helped you guys a bunch. I got a lot more stuff coming out on influencing and persuading, but this one is about the major transfer of emotion when you're selling using your words, your body, and your energy, okay? Secondly, 85% in. They're gonna clean you on to the fifteen percent uncertainty. You're gonna walk away every time. Tell you know where at me. They meet me. I'm 100 percent in. They're gonna buy from me. And guess what, here we go. That will probably help you figure out why you're missing deals. 8500. How great are you, the transfer promotion become deadly influence to persuading? I wanna make the best salesmen in the world. And guys, remember, please hit the like button, right? Stay subscribe. And then more importantly, guys, will put out a good man so you can motivate everybody around there and pass this video off to someone.

else you think they could use it. Have a blessed day. Thank you, guys.

Car Sales Training: HOW TO PERSUADE ANYONE...ANYTIME! IN PERSON OR ON THE PHONE!

Andy Elliott

Mastering the Art of Influence and Persuasion

Andy Lau emphasizes the importance of influencing and persuading in sales, highlighting its crucial role in becoming a successful salesperson.

He stresses the impact of emotional transfer in the sales process, attributing it to the key to becoming a millionaire.

Lau also advocates for investing in self-improvement through courses and seminars, emphasizing their potential to be life-changing.

The Power of Investing in Persuasion and Influence

Investing in a persuasion and influence seminar resulted in a $150,000 increase in annual income for the speaker.

The key to successful selling lies in the transfer of emotion to the customer, rather than just using persuasive words.

The speaker emphasizes the importance of energy and emotion in sales, highlighting the impact of personal interaction and the ability to transfer emotion to the customer.

Mastering the Art of Persuasion and Influence

Persuasion is about transferring emotion and creating certainty in the other person.

Being 100% convinced and confident in what you're selling is crucial to avoid any uncertainty in the customer's mind.

The power of persuasion lies in causing the other person to feel the energy and confidence in your words and movements, ultimately leading them to be sold on what you're offering.

The Importance of Investing in Yourself for Financial Success

The 80/20 rule is prominent in sales, with 20% of salespeople making 80% of the money.

Investing in oneself, as demonstrated by Tony Robbins, is crucial for success.

The key to financial abundance is to learn from those who have achieved it and to believe in the potential for wealth.

Advice on Making More Money and Investing in Yourself

You can make more money by investing in yourself and following the speaker's advice.

The speaker emphasizes the importance of investing time and money in order to achieve financial success.

Personal development and seeking mentorship from successful individuals are highlighted as crucial steps in elevating one's income.

Motivational Speech: Investing in Yourself

Don't be afraid to invest in your future, even if it means borrowing money.

Make it a priority to pursue your passion and invest in your own potential.

Embrace a mindset of certainty and commitment to achieve your goals, and don't be afraid to prioritize your own growth and development.