Apple's Generative AI: Features and Changes to Expect

Apple's generative AI will be available on select devices, enhancing Siri, writing tools, photo organization, and emoji creation.

### Apple's Generative AI at WWDC 2022: Features, Compatibility, and Privacy
* 🍏  Apple introduced generative AI, called Apple Intelligence, at WWDC 2022, which will be **available in the fall**.
* 📱  The feature is currently compatible with **iPhone 15 Pro**, devices with **M1 to M4 series processors**, and most modern Macs, but not with **Apple Watch** and **Apple Vision Pro**.
* 🌐  Apple Intelligence will work in Siri as a **systemwide assistant**, across the system to help **draft emails**, and in photo hookings to create **specific memories and images**.
* 🤖  The first announced generative AI platform to be integrated is ChatGPT, which will be **free to use** but will also support **subscription-based models**.
* ☁️  Apple will be leveraging a **private cloud compute system**, based on Apple silicon, for **generative AI tasks** that require **cloud processing**.
* 🤔  The impact and usefulness of Apple's generative AI remain to be seen, and it is **free to use**, with a **public beta coming in the summer**.
* 📷  The long-term potential of Apple's generative AI extends to **devices like cameras on wearables and VR headsets**, but it may take **time to materialize**.

this year's WWDC conference. AI, or should we say Apple Intelligence? Apple was talking all about generative AI and how it's going to be possibly in your next iPhone, Mac, or iPad. Now I'm sitting here wearing, uh, we're standing here wearing Meta AI glasses that have some generative AI, and I've been thinking about generative AI a lot over the past couple of years. What are we going to expect in this preview that's coming in the fall? Here's how we break it down. First of all, it's not for all devices. If you have an iPhone 15 Pro, that's the only one that can currently use it. We can expect that the next iPhones are going to get chips that are compatible. Also, you need an M1 to M4 series processor, that's the kind of pro-level iPads and iPad Airs, and pretty much most modern Macs. And there are devices that it doesn't work on: no Apple Watch and no Apple Vision Pro. That may have to do with processor for the Apple Watch, but I

find it interesting that it's not on the Vision Pro, considering that Apple's Vision Pro is the vision of the future, right? And there are a lot of ways that I think that AI could be on VR and headsets. Maybe Apple is not quite there yet. Apple intelligence is going to work in a couple of key areas. It's going to be in Siri. Siri is going to be revamped, and even the UI has changed where it's going to be this glowing border. And the idea is it's meant to be, according to Craig Federi, more of a systemwide assistant. You're going to be able to pull up recent things that you've done, call up documents, call up a remind you of appointments, uh, the sort of stuff that maybe we've been hoping Siri would have been able to do for years now. The other thing is writing tools. Now you may be used to writing tools with co-pilot or with ChatGPT or Gemini. There's a lot of stuff out there. Apple's going to be

hooking this in across the system to help you draft emails. To check the style of something that you write and it sounds pretty similar to stuff that I've seen. But I'm curious how well it works or how limited it is. And it's hard to tell that without actually using it. There's also going to be a lot of photo hookings that sounds really interesting. Because you may not be hooking your entire photo library into generative AI. But with this, you could pull up more specific memories. They show that you could almost have a recall of like specific questions. Or like a string of things that you might. You know, something you did at the beach with food and a friend. And it would might make a whole movie. Um, or a montage about that. There also is some generative AI. Image making. There are a couple of tools here that are going to create in a particular number of styles. Images that will be based on requests. But also draw from photos in your library. To kind of create a generative AI of a friend.

possibly this is a lot of the stuff you can also get online already from other sources, and it sounds like Apple's kind of getting its foot in the door. There's also gen Moji, it's their generative AI emoji, and you're going to be able to generate all sorts of emoji on the Fly. Uh, makes me think of what Google did, you know, it sounds like a fun tool, I guess. Again, we'll have to see what specifically it conjures up, and there will be other generative AI platforms that you can hook in here. The first one that Apple has announced is chat GPT. The chat GPT will work for free, hooked into Siri or to writing tools on Mac, iOS, um, and iPad OS, and it will kind of work the same, although each time you do it, it looks like you're going to have to sort of allow certain permissions in order to post to make sure you're doing it safely. It's going to be free, but they're also going to support subscription-based, and Apple said that's to allow different

models plus that may address international interest because Apple's generative AI for now is a free preview for the US only. When it launches in the fall, and there's going to be a public data of it sometime in the summer to get to play around with. Apple's also open to exploring other generative AI models that will hook into it as well. Craig Federighi invoked Gemini as a possibility down the road, but nothing formal was announced yet. Here, I mean Sam Altman was actually in attendance at WWDC, so the OpenAI partnership was the big one. Another big shift for Apple is in the generative AI will be processed now, while a lot of specific tasks will be generated on device. Apple's going to be leaning on the cloud as well, just like a lot of generative AI services, but Apple's calling this a private cloud compute system, which is based on Apple silicon, and they're promising a very secure private system. A lot of this data that they're going to be using for this is your very personal data on your

devices, and that's the sort of stuff that you may not want to be sharing anywhere else. Apple recognizes this, and it looks like some of the ways that it's exploring this are gently beginning to step into that zone and figure out how that works. But having something out there that is part of an extension of your Apple device could be a beginning of a phase change in the way Apple thinks about its devices. Maybe we start having more cloud computing elements, and maybe that gets pushed into things like the Apple watch as well down the road. So what do we think about this? I mean, what do I think? I think it's fascinating. I think it's about time that Apple got involved in generative AI. I'm curious how useful it'll be versus how annoying it'll be. Um, you know, how pushy, how much I want to ignore it, how much I'll find it indispensable. The only way to know that is to play around with it. And right now, a lot of people use AI, and a lot of people don't use AI.

curious. You know how many people will have this on their device, how many people will find this helpful, and at least it's free. So I am, uh, super curious about it. And yeah, I do want it to be involved in things like cameras on wearables and VR headsets and stuff like that, but maybe in time. So if you have any questions below, let us know in the comments and make sure to like. And subscribe. Thanks for watching.

Apple Intelligence: What To Know About Apple's Gen AI

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Generative AI will be available in the iPhone 15 Pro, upcoming iPhones, M1 to M4 series iPads, and modern Macs.

It will not work on Apple Watch or Apple Vision Pro.

The AI will focus on revamping Siri into a systemwide assistant with a new glowing border UI, as well as enhancing writing tools, moving into the future of Apple intelligence.

Apple is introducing a range of generative AI tools, including photo hooking for memory recall and image generation, similar to existing online platforms.

The company's Gen Moji will allow users to create a variety of emojis on the fly, similar to Google's offering.

The first announced AI platform, Chat GPT, will be available for free and integrated with Siri and Apple's writing tools, with the option for subscription-based support.

Apple is offering a free preview of its generative AI, limited to the US for now, with plans for a public data launch in the summer.

The company is considering other AI models, such as Gemini, and has a partnership with OpenAI.

Apple is shifting to on-device processing for specific tasks and emphasizing a secure private cloud compute system.

The expansion into generative AI represents a potential shift in the way Apple approaches its devices, with possible implications for future integration with products like the Apple Watch.

The Potential Impact of Wearable Cameras and VR Headsets

Wearable cameras and VR headsets are of interest to many people for their potential impact.

These technologies are expected to become more widespread in the future.

Their increasing popularity may lead to a growing demand for them.